frequently asked questions

How much can I make?

While the answer can depend on a variety of factors, we strive to increase the Rita’s revenue potential for our franchisees with a scalable business model and low-cost operations that focus on profit margins. In our Franchise Information Center (FIC), we offer a detailed look at the Financial Performance Representations section of our current Franchise Disclosure Document (FDD) to give you a better idea of what Rita’s owners make.

How do I qualify to be a Rita’s franchisee?

While restaurant experience is very helpful, it is not required. We are looking for someone who is passionate about customer service, willing to get involved in their community and can be both a leader and a team player. Financially, we require candidates to have a minimum of $100,000 in liquid assets and a net worth of at least $300,000.

What does it cost to open a Rita’s?

The Rita’s investment can vary based on several factors, but the standard shop ranges from $175,500 to $435,000. For a detailed breakdown of the startup costs, fill out the form on this page to access our FIC.

What makes Rita’s different?

We serve two core products, Italian ice and frozen custard, in a variety of ways for a simple menu in a pared-down business model that is relatively easy to run.

What marketing support does Rita’s offer?

Rita’s marketing boosts business through methods like community involvement, traditional advertising and digital and social media outreach. We offer hands-on support that helps franchisees stand out from the crowd, highlighting the uniqueness and quality of our product.

Where can I open a Rita’s franchise?

We have plenty of room nationwide for single-unit and multi-unit operators. Our simple operations enable us to fit a Rita’s franchise into a flexible array of spaces, so that you can find a great spot with potentially much lower real estate costs. There are also a number of ways franchisees can grow their business, from opening more stand-alone stores to operating food trucks, mobile carts and catering.

Do I have to be open year-round?

We work with our franchisees to analyze each market and determine whether a seasonal or a year-round franchise is the best fit. Some franchisees stay open year-round, either full- or part-time, which can help them bring in revenue to help with fixed costs like leases. Other franchisees simply use the off-season to recharge, spend time with family, attend to other business ventures or focus on opening more locations.

Is frozen custard really different from ice cream?

Yes, in all the best possible ways. Frozen custard must contain at least 1.4% egg yolk. It’s like a cross between soft-serve, due to its soft and creamy texture, and hard-packed ice cream, with its smooth texture and depth of flavor.

Just what is Italian ice, anyway?

Glad you asked. Our Italian ices, also known as “water ice” in the Philadelphia area, are like the Italian dessert known as granita, in which juices and other flavored liquids are frozen to a certain consistency. By maintaining quality ingredients and the right temperature, Rita’s Italian Ice, which comes in over 70 flavors, is a delicious treat you can enjoy with a straw.

Find out more about our franchise opportunities 

To learn more about the Rita’s franchise opportunity, fill out the form on this page to access our Franchise Information Center, where you can find detailed financial results, startup costs and more.


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