scalable business model
Tour a Rita’s
We have a strong gameplan to help franchisees establish and grow new markets.
Rita’s Italian Ice has more than 570 locations in the United States. Since 1984 we have built an enthusiastic fan base, especially in the Northeast, thanks to a mix of unique Italian ice and custard treats, and operational excellence that creates a fun and lively guest experience. We’re now expanding nationwide. Here’s what makes our business easy to start and to scale.
Low startup costs and a low-cost expansion strategy
Rita’s startup costs are quite affordable compared to most other food concepts. The startup cost for a standard shop ranges from $172,225 to $430,900. Once the first store is open, significant cost efficiencies begin to kick in. That’s because your first location can supply fresh-made products to satellite units, which may include mobile carts, stationary carts, kiosks, trailers, and vans.
These satellite units make it easier for franchisees to reach new customers and build brand fans throughout the community. As you develop your fanbase, sales data will then guide you as you plan additional permanent locations.
Sean Evans, who is opening Rita’s locations in Dallas, worked with the support team to develop a plan for growing the brand.
“Every question we’ve had, they have answers. It is a good feeling when the landlord represents something or the broker represents something that, with our infant eyes in this arena, we may not know or catch, but then Rita’s has been on our side and saying, “Hey, you may want to make sure you take a second look at this. … At one point we were doing conference calls every other week. They’re very patient, very partnership-driven to make sure that we feel supported as the franchise owners.”
Find out more about our franchise opportunities
To learn more about the Rita’s franchise opportunity, fill out the form on this page to access our Franchise Information Center, where you can find detailed financial results, startup costs and more.